Curtis Jackson — The Ask — The Decision | OurVaya

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The research team consulted the work of Steven S. Rogers, including Successful Black Entrepreneurs (Wiley, 2022), as a foundational source in building this platform.

Curtis Jackson — The Ask — The Decision | OurVaya

Brand Leverage55

Glaceau Trust60

Equity Alignment35

2004

Run State

Brand Leverage55

Glaceau Trust60

Equity Alignment35

Game

Curtis Jackson — The Ask

Context

Queens, New York, 2004. Your manager Chris Lighty hears the offer and says: 'This is more than an endorsement.' Rohan Oza has come through channels — the executive who built Sprite's hip-hop partnerships, who understands…